Modern RV'ers: Changing Park Expectations
The Millennial market is a hot topic in the Outdoor Hospitality industry. So much so, that we have been invited to speak to this at two separate conferences this fall.
As a mother to five of them, and a boss to many of them, I can tell you I have a great deal of respect for millennials. They are tech savvy, hard working, and up to date on current events.
We have also met and interviewed a great number of them who are either full time RV'ing or doing some serious traveling around the country. Some are single, some are married no kids, some are married and home schooling their kids, and others are extended vacationers who can work remotely. All are in love with the outdoor lifestyle and the many advantages of traveling light.
Most of these modern day vagabonds are college educated, make triple digit salaries, and work during their trips. They are adventure seeking and are more about the overall experience.
In the days and weeks to come, we will be sharing some video clips of interviews we have done with young RV'ers who want nothing more than to get out and stay at one of your parks. They come with enthusiasm, money to spend, and a list of things that are important to them. Stay tuned as we introduce you to your new Snowbird, Winter Texas, or Full Timer. You may be surprised at what you learn.